Growing your group and audiences

Top five tips for designing posters

A poster isn’t just for showing the details of an event (often it isn’t even mostly for showing the details of an event): it’s for enticing people into wanting to go.

Making Music Platform

An all-in-one online admin tool and website to help you run your group. Manage your members, plan your activities, take card payments, promote events and much more - everything you need in one place. 

    Survey Results: Young People and Participation in Amateur Music Groups

    Research published today by Making Music sheds new light on the obstacles amateur music groups face when attracting younger members.

    Ticketing case study: Sidmouth Concert Society pricing strategy reverses membership decline

    Stephen Huyshe-Shires of promoting member group Sidmouth Concert Society explains how they reversed a decline in membership by investigating the cause and adjusting ticketing options to address the key problem.

    Marketing your events – a step-by-step guide

    You’ve picked a date, booked a venue, agreed on a programme, and now it’s time to get cracking with ticket sales. This guidance will lead you through a set of steps to help you effectively market your events.  

    Audience development case study: Bristol Choral Society 'Mini Messiah' concerts

    Robert Convey of member group Bristol Choral Society explains how they have begun to create the audiences and music makers of the future with their Mini Messiah concerts.

    Group collaboration agreement

    Groups collaborating on joint projects and events can be a lot fun and hugely beneficial for everyone involved. There are things to be aware of that are different to planning normal events and we have produced some guidance that looks at planning a joint event to help with this. One area this covers is having a simple agreement document between the groups. 

    How to get started with social media

    This guide gives a simple, step-by-step guide to getting set up on the most important social media platforms for member groups: Twitter, Facebook, LinkedIn and Google+.

    Discounts on online ticketing booking fees

    Making Music has teamed up with TicketSource and WeGotTickets to offer Making Music members special offers on their online ticketing services.

    Case study: collaborating with other music groups

    Collaborating with another music group is an excellent way of creating variety in your programming, as well as tackling repertoire you may not otherwise have a chance to play. This case study includes the motivations and learnings from one such collaboration: between Chantage and Nonesuch Orchestra.